Bachelor of Arts (Communication & Media Management)

Awarded by University of South Australia

Structure and Content

 

Term 1  Communication and Media
Communication: Rhetoric & Reasoning 
Term 2  Reporting for the Media
Issues in Publication and Design 
Term 3  Advertising: Images, Industry and Audience
Public Relations 
Term 4  Digital Storytelling
New Media & International Communication 
Term 5  Creative & Feature Writing for the Media
Communication and Organisations 

Entry Requirement

  • Polytechnic diploma or equivalent qualifications.
  • Private diplomas will be assessed on a case-by-case basis.

Delivery Method

Each term is a 3-month period covering 2 courses of study. Each course is provided with 16 hours of academic counselling/briefing sessions (4 consecutive sessions of 4 hours each) after office hours in the evening and/or over the weekends/public holidays.

Assessment Methods

All courses are assessed by written assignments.

Graduation and Degree

Established program with more than 20 successful intakes in Singapore. Graduates will be allowed to use the award title BA (Comm & Media Mgt) after their names.

Higher Education

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